封面 书名页 版权页 目录页 Chapter 1 Introduction 1.1 Introduction 1.2 The need to study destinations and DMOs 1.3 The need to study Performance Measurement Systems (PMSs)adopted by DMOs 1.4 Chinese DMOs: a case of neglect 1.5 Research aims and objectives 1.6 The significance of this research 1.7 Methodology 1.8 Organization of this thesis Chapter 2 Destination Management Organizations (DMOs) 2.1 Introduction 2.2 The definition of DMOs 2.3 The category of DMOs 2.4 The nature of DMOs 2.5 The function of DMOs 2.6 Conclusion Chapter 3 DMOs in Chinese Tourism Development 3.1 Introduction 3.2 China's tourism development 3.2.1 The history of tourism development in China 3.2.2 The role of government in Chinese tourism development 3.2.3 Privatisation in Chinese tourism industry 3.2.4 Challenges in the current Chinese tourism industry 3.3 The development of Chinese DMOs 3.3.1 The history of Chinese DMOs development 3.3.2 The nature of Chinese DMOs 3.3.3 The function of Chinese DMOs 3.4 Conclusion Chapter 4 Performance Measurement Systems (PMSs) in DMOs 4.1 Introduction 4.2 Performance Measurement Systems (PMSs) 4.2.1 The definition of PMSs 4.2.2 The history of the PMSs development 4.2.3 PMSs in the public sector 4.3 The PMSs adopted by DMOs 4.4 A Conceptual framework of refined model in Chinese DMOs 4.5 Conclusion Chapter 5 Research Methodology 5.1 Introduction 5.2 Philosophical position 5.3 Grounded Theory 5.4 Qualitative approach 5.5 Research process 5.6 Ethical considerations 5.7 Research development 5.7.1 Data collection 5.7.2 Research participants 5.7.3 Research instrument 5.7.4 Pilot study 5.7.5 Sampling issue 5.7.6 Research operations 5.7.7 Data analysis 5.8 Validity and Reliability 5.9 Conclusion Chapter 6 The functions of Chinese DMOs: a general analysis 6.1 Introduction 6.2 The profile of the respondents and their DMOs 6.2.1 The nature of Chinese DMOs 6.2.2 The level of Chinese DMOs 6.2.3 The size of Chinese DMOs 6.3 The functions of Chinese DMOs 6.4 Conclusion Chapter 7 The functions of Chinese DMOs: an in-depth analysis 7.1 Introduction 7.2 Functions of Chinese DMOs in relation to their nature 7.2.1 Introduction 7.2.2 Chinese DMOs in the public sector 7.2.3 Chinese DMOs in non-public sectors 7.3 Functions of Chinese DMOs in relation to their levels 7.3.1 The functions of the higher level of Chinese DMOs 7.3.2 The functions of the city level of Chinese DMOs 7.3.3 The functions of the lower level of Chinese DMOs 7.4 Conclusion Chapter 8 The PMSs adopted by Chinese DMOs: a general analysis 8.1 Introduction 8.2 The PMSs adopted by Chinese DMOs in relation to their nature 8.3 Conclusion Chapter 9 The PMSs adopted by Chinese DMOs: in-depth analysis 9.1 Introduction 9.2 The PMSs adopted by Chinese DMOs in relation to their nature 9.2.1 The PMSs adopted by public Chinese DMOs 9.2.2 The PMSs adopted by non-public Chinese DMOs 9.3 The PMSs adopted by Chinese DMOs in relation to their levels 9.3.1 The PMSs adopted by the higher level of Chinese DMOs 9.3.2 The PMSs adopted by the city level of Chinese DMOs 9.3.3 The PMSs adopted by the lower level of Chinese DMOs 9.4 A refined model of PMSs for Chinese DMOs 9.5 Conclusion Chapter 10 Conclusion 10.1 Introduction 10.2 Key findings of the research 10.2.1 Findings of the functions of Chinese DMOs 10.2.2 Findings of the PMSs adopted by Chinese DMOs 10.3 Research contribution 10.4 Practical implications 10.4.1 Recommendations in adoption of PMSs for Chinese DMOs in relation to organizational nature 10.4.2 Recommendations in the adoption of PMSs for Chinese DMOs in relation to administrative levels 10.5 Research limitations 10.6 Future research plan Appendices Questionnaire 1 (English version) Questionnaire 1 (Chinese version) Questionnaire 2 (English version) Questionnaire 2 (Chinese version) References 封底 ..更多